Category Archives: Corporate Image

Seminar Report: Media Revolution, The New Era of Media

This is the final report for the LSPR (The London School of Public Relations-Jakarta) seminar that I did with my team for ‘Media Revolution Seminar, The New Era of Media’ in December 2008. Hopefully this report will be useful for people that wants to make seminar or event report. 

Part 1:

Click the image below to read the 1st part of the report

Image

Cover Seminar Report

Link: http://ferlinmogot.blogspot.com/2013/01/seminar-report-media-revolution-new-era.html

1st Part Seminar Report

Table Of Contents:

  • Cover
  • Acknowledgement
  • Preface
  • Chapter I: Background
    A. Objective and Function
    B. Job Description: Chief Coordinator, Deputy Chief, Treasurer, Secretary, Media Relations and Promotions Division, Program Division, Creative Division, Production Division, Equipments and Properties Division, Hospitality Division
  • Chapter II: Activities Profile
    A. History
    B. Vision
    C. Mission
    D. Objective
  • Chapter III: Activities Process
    A. Supervision Process
    B. Activity Preparation
    C. Activities on The Day
    D. Obstacles
  • Chapter IV: Responsibility Report
    Chief Coordinator, Program Division, Secretariat Department, Production, Treasure Department, Media Relations and Promotion, Creative Deaprtment, Documentation Department, Equipment and Properties Department, Hospitality Department
  • Chapter V: Conclusion
    SWOT Analysis
  • Attachment: 
    Organization Structure
    Team Contact Data
    Meeting Attendance Log
    Rundown Seminar
    Checklist Pengisi Acara Seminar and Charity YOAI
    Rundown YOAI Charity with Celebrities
    Accounting Journal
    Gant Chart: General Schedule Seminar Media Revolution

    MOU KompasTV dan  Penyelenggara Seminar
    MOU Penyelenggara Seminar Media Revolution dengan YOAI
    MOU dengan Mal Ambasador
    Sponsorship Status List
    Undangan Media Konfrensi Pers ‘Acara Amal Artis Untuk YOAI’
    MOU KompasTV dan  Penyelenggara Seminar
    MOU Penyelenggara Seminar Media Revolution dengan YOAI
    MOU dengan Mal Ambasador
    Sponsorship Status List
    News Article
    Photo Attachment
Part 2: 

Click the image below to read the 2nd part of the report

Live Streaming Page Med Revo Sem

Link: http://ferlinmogot.blogspot.com/2013/02/seminar-report-media-revolution-new-era.html

2nd Part Report includes:

Seminar Proposal in English

Seminar Proposal in Bahasa Indonesia

Proposal for YOAI Charity Event with Celebrities

Strategic Issues Management: The Indonesian National Police (POLRI) Image Restoration Program

Do you or your institution have a public relation issue problem? How do you solve it? What are the steps you have to go through?


Everyday there are people, institution, products that are having PR issues such as workers going on strike, a product being labeled as toxic, a President having an affair and many others. All this issues can cause people that are your public to lose trust in you. If it is left not managed, then the business side will also suffer such as decline in sales and stock value. This issues needs to be managed strategically.



Hey everybody!,… welcome to this blog post.


The following series of blog is the final assignment that I did in order to get a certificate in Strategic Issues Management from Edith Cowan University. My class was taught by Mrs. Ida Bayuni & Mr. Kim Harrison at the Post Graduate Program, The London School of Public Relations – Jakarta.

 

This course is about how an institution can handle their public relation issues by using a set of guidelines to come up with a strategy plan. The steps in order to come up with plan are:

  1. Background
  2. Issue identification
  3. Related organization
  4. Identifying the public
  5. Potential life cycle of the issue
  6. Communication Management Plan


The Communication Management Plan is breakdown into a couple of sections, which are:

  1. Problem
  2. Situation analysis
  3. Goal
  4. Primary focus component of the plan
  5. Objective
  6. Strategy & tactic
  7. Creative persuasive strategy
  8. Evaluation
  9. Timeline
  10. Budget

In the paper assignment that I made, you can see these guidelines being applied to an issue as a case study. I chose a topic which was current at the time I was taking the course during the year 2009. The topic was about the issue POLRI, The Indonesian National Police, was having specifically about a high ranking police officer that was involve in a high profile murder case. In general  POLRI’s image is not trusted by society as a law enforcer because people view them as corrupt.


For more explanation about the strategic issues management that I have written, please read it on this blog. On the bottom of this post you can find a list of blog links corresponding to this. 


I hope you find this post useful. I look forward to hearing your comments. 🙂

 

Here is the front page cover:

 

 

STRATEGIC ISSUES MANAGEMENT

INTERNATIONAL EXAMINATION

 

 

Stage III

 

                                 

THE INDONESIAN NATIONAL POLICE (POLRI)

IMAGE RESTORATION PROGRAM    

 

 

 Prepared by:

Ferlin Marcini R. Mogot

2005.09.0009

 

Class:

Post Graduate Program Acceleration IIIB Honor

 

 

JAKARTA

2009

 

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Blog Links

Strategic Issues Management: The Indonesian National Police (POLRI) Image Restoration Program: